August 26, 2008

PlazaBridge Introduces Entrello To Deliver First Ever Comprehensive Quantitative Scoring of Entrepreneur’s Investment Potential

EntrelloScore™ provides entrepreneurs best quantitative indication of potential to attract investment and succeed in a sustainable business

(Raleigh, N.C.) – PlazaBridge today announced the launch of yet another new program for entrepreneurs. This latest initiative, Entrello (www.Entrello.com), began accepting entries today from entrepreneurs interested in getting an objective indication of their company’s potential for investment. The EntrelloScore™, based on a complex algorithm derived from a comprehensive study of entrepreneurial success in securing investment, provides the entrepreneur with a quantitative measure of investment potential which can be tracked over time as the company evolves.

“Ask any entrepreneur today how confident they are about knowing exactly where they stand with respect to investor interest and they will respond with total frustration,” explained Robbie Hardy, PlazaBridge managing partner, angel investor and serial entrepreneur. “Our goal was to create a tool that takes the emotion out of the equation, providing a truly objective score of investment potential.”

The need to know where the entrepreneur stands in the capital raising process is often paramount. The EntrelloScore™ grounds them in a score that can be monitored and managed. Also, the EntrelloScore, if the entrepreneur opts-in to the program, provides for their score to be published to participating investors.

The EntrelloScore™ is one of a group of programs and services offered to help entrepreneurs succeed in this economic environment. The EntrelloScore™ from Entrello, LLC, in partnership with Phenix Solutions, a Raleigh, N.C. based technology development company, complements other PlazaBridge programs like www.dreamsacrossamerica.com, LiftOFF™, DealDesk™ and REAP™ . About PlazaBridge

PlazaBridge is a privately owned company focusing on delivering practical solutions to start-up and early stage companies seeking help in removing growth barriers around marketing, sales, branding, operational processes, capital development and executive decision making. The company creates and employs a variety of services and programs that have proven successful in RBD (Rapid Business Development) and accelerating revenue successes. The managing directors are experienced entrepreneurs with proven records. PlazaBridge also works with large companies to cost effectively launch external businesses based on internal IP assets. Additional information can be found at www.plazabridge.com

About Phenix Solutions

Phenix Solutions was founded in 2004, based on the proven concept that companies using a well-managed, appropriate blend of onshore and offshore software development resources can maximize their return on software R&D investment. The company has exceptional skills in executive technology management, senior project management, architecture, modeling, documentation, and training to offer expertise as a full-service software R&D team. Phenix Solutions is committed to providing our clients with smart, low-risk, high-value solutions through strategic technology consulting, software development, custom courseware, and specialized, targeted training services. Phenix Solutions headquarters are located in the Research Triangle Park area of North Carolina, USA, and our software development laboratory is located in Simferopol, Ukraine.

Contact: Shawn Ramsey

Crossroads Public Relations

919-621-0737

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PlazaBridge helps startups leap growth barriers

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Entrepreneur panel to meet in Charlotte: Do you have what it takes?
by Fred Tannenbaum
Dolan Media Newswires

CHARLOTTE, NC -- No sooner do entrepreneurs survive their first few years in business that they have to consider how to finance their companies and grow to the next level. Figuring out the next steps can be daunting.

Local entrepreneurs will have a chance to have their plans and funding proposals looked over by a panel of experts and receive feedback at a “PlazaBridge Deal Desk at BIG,” Aug. 28 at Technekes, 601 S. Cedar St. FULL STORY

For Immediate Release

August 12, 2008

PlazaBridge Forms to Meet Demand for Revenue Acceleration Services & Programs for Early Stage Companies

Company Combines Unique Expertise in Sales, Marketing, Operations and Investment Strategy to Help Accelerate Change and Create Sustainable Revenue

(Raleigh, N.C.) – PlazaBridge announced today that it has introduced a number of services and programs to help entrepreneurial companies confront barriers and succeed to reach the next level in the evolution of successful companies. The company has developed a working model of programs and services to generate sales, reduce competitive barriers and position small companies for long term growth. The PlazaBridge Model combines programs for the entrepreneur to quickly get the attention of marquee customers, effectively articulate the company’s products for the right audience and build the right internal systems to ensure long term growth.

“The approach is nothing like I have seen with other firms” says hiralgo CEO Milton Hernandez. “The managing partners got down and dirty with me in the trenches and proved they know what they are talking about. We accelerated beyond my expectations in a time frame I did not think possible”.

Formed from a merger of two previously successful business management firms, CLAdventures and Silkroad Partners, managed by Teresa Spangler and Robbie Hardy respectively, PlazaBridge differs from traditional consulting firms. The combination of sales and marketing expertise, combined with an intimate knowledge of how to attract investments positions PlazaBridge to the forefront of service firms targeting up and coming technology and biotechnology companies. Also, client companies are put on one of several programs and given key success milestones. PlazaBridge is compensated in part on the achievement of those milestones. The company focuses on the delivery of practical actions, not just amorphous strategic advice. The firm’s partners are practitioners of business who talk less and do more on a day-to-day basis right next to the client entrepreneur and his/her team. It is this commitment to action that serves the customer.

“We are known, and will always be known, for our integrity and directness. We get into the work of our clients and leverage all of our assets to bring progress in developing a sustainable company” says Managing Partner Robbie Hardy. “Comparing us to traditional consultants does not accurately depict what we provide for our clients; we do the work and execute on the daily tactics that lead to ultimate success”

About PlazaBridge

PlazaBridge is a privately owned company focusing on delivering practical solutions to start-up and early stage companies seeking help in removing growth barriers around marketing, sales, branding, operational processes, capital development and executive decision making. The company creates and employs a variety of services and programs that have proven successful in RBD (Rapid Business Development) and accelerating revenue successes. The programs combine on-site and on-line assets in a combination that differentiates the company from other consultants, event coordinators and training firms. The managing directors are experienced entrepreneurs with proven records. PlazaBridge also works with large companies to cost effectively launch external businesses based on internal IP assets. Additional information can be found at www.plazabridge.com

ROBBIE HARDY: Innovation sparks, Real business

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